Your Elevator Speech
It just might be your mission statement as well. Your Elevator Speech is an awesome way to talk about your work while hopefully being interesting, memorable and referable. Your Elevator Speech will help you articulate who you are, what you do, and help you with a call to action, even to those you are meeting for the first time.
Your Elevator Speech can be used as your positioning statement. It can be used at any type of function you attend but be sure to use it right before delivering a speech.
Below are some things to consider while tuning Your Elevator Speech
- Profession – Who, What, Whom ______________________________________________________________________________________________________________________________________________________________________________________________________
- Expertise – What You Know
- Environments – your Target Market
- Call to Action – What You Want
- Who am I?
- What do I offer?
- What problem is solved?
- What are the main contributions I can make?
- What should the listener do as a result of hearing this?
- Take each note you made and write a sentence about it.
- Take each of the sentences and connect them together with additional phrases to make them flow.
- Go through what you have written and change any long words or jargon into everyday language.
- Go back through the re-written material and cut out unnecessary words.
Mike is not a TBI doctor, he is just an advocate for traumatic brain injury. He offers his advice on brain injury from a survivors perspective and it is up to you to take or ignore his advice. Meaning he is not responsible in any way for your actions. He offers his advice for free on the world wide web and you should take it as such, cheap advice.